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App of The Day: Ada By Clip Syndicate WAAY 31 Tech Guy Jamey Tucker reports on an app that could help you diagnose symptoms ...Read More »
Girl Scouts Get Fake $100 Bill By Clip Syndicate Someone bought a box of Girl Scout cookies in Memphis with a counterfeit $100 bill. WMC's Sasha Jones reports. ...Read More »
Consumer News Block By Clip Syndicate Consumer news for March 26th. ...Read More »
Credit Card Loyalty: Time To Shop Around? By Clip Syndicate New study finds many Americans are loyal to their credit card provider, and it could be costing them. NBC's Chris Clackum reports. ...Read More »
Loper Report: 'Jumanji,' 'Roxanne Roxanne,' 'The 'Burbs' By Clip Syndicate News 3's Wil Loper has three things for you to watch this weekend. ...Read More »
View on Film - Pacific Rim Uprising By Clip Syndicate Jason Valentine review Pacific Rim Uprising ...Read More »
50 percent of electricity powered by hydroelectricity in 2017 By Clip Syndicate Idaho Power said hydroelectricity generated almost 50 percent of customers' homes last year, the most in recent years. ...Read More »
Effective Advertising By Clip Syndicate One thing all business owners want to know is how to increase traffic into their business. When you begin to research how to do that, you find all kinds of answers that can be quite confusing.  In my opinion there are a few tips that can help any business clear up the confusion and find success. Every advertising strategy should include multiple different media types.  I will call this sort of strategy  "cross- platform advertising". Cross-platform advertising consists of using television, digital, radio, print, etc.. simultaneously to reach a higher number of people versus concentrating on one medium. As technology advances it has made it easier to reach the exact people you want to target. Let me give an example; do you think that someone would keep your business top of mind if they only saw you once a week? What if they saw you at 7 p.m. during their favorite prime television show, got on Facebook to talk about their evening  and saw your digital ad, and then got up the next morning driving to work and heard your ad on the radio? Who would be top of mind? If you want your business to grow you must dominate your market and become the top of mind business you want to be. Lastly the make or break of any great advertising strategy is your call to action. You could be present in different types of mediums and have the wrong call to action and the strategy would fail. The best recommendation would be having your call to action consistent across the various platforms you are advertising with. Remember to speak directly to your audience as if you are inviting them right into your business for the best deal in town. ...Read More »
"Hope and Fury: MLK, The Movement and The Media" By Clip Syndicate "Hope and Fury: MLK, The Movement and The Media", a two-hour documentary anchored by Lester Holt, airs Saturday ahead of the 50th anniversary of Dr. King's assassination. NBC's Mark Barger has an early look. ...Read More »
Box Office Preview: 03/23/2018 By Clip Syndicate Wes Anderson's animated "Isle of Dogs" is among the films arriving in theaters this week. NBC's Raphael Seth has more. ...Read More »

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