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The Search Source Shows Area Businesses How to Use Google+ For SEO Rankings


November 22, 2012 -- !-- AddToAny BEGIN -->

Las Vegas (PRWEB) November 22, 2012

Las Vegas-based SEO agency The Search Source has been busy guiding area businesses in the intricacies of Google's new social media site Google+. Google+ has a powerful impact on how a company ranks in the Google search results. The marketing agency helps clients understand the most effective ways to leverage the social media platform.

"A big part of social media is giving loyal fans and followers a means to stay close to your brand and get involved with your company, the Social Media Las Vegas company spokesperson commented recently. In other words, you want quality over quantity. However, when speaking about search engine rankings, getting people to follow you on Google+ has major benefits. found that their website ranked higher for web searchers that also followed them on Google+. The lesson is that companies and organizations should share their Google+ profile with visitors to their website, and encourage them to follow them on Google+.

The Social Media Las Vegas firm says that encouraging users to follow a company on Google+ maybe best facilitated by adding links to the Google+ profile on the company website and each individual post. Another way to improve SEO rankings with Google+ is to claim authorship of blog posts and articles that have already been posted. When you do this, your name and photo, if provided, show up on the Google search engine results pages, and help you stand out from the competition.

Another simple way to utilize Google+ to improve SEO rankings is to encourage +1s, the SEO agency spokesperson explained. When a web searcher likes a piece of content, a +1 button allows them to show their appreciation. The Google +1 button is similar to the Facebook like button. The number of +1s a piece of content receives is displayed next to it in the search engine results pages. This creates "social proof" that your content is popular and valuable. It also encourages web searchers to share your links on their own Google+ profile.

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