One of the Best-Selling Video Game Franchises of All Time Returns with Underground Races, Police Chases, Customized Rides and More Authentic Car Culture
REDWOOD CITY, Calif.–(BUSINESS WIRE)–Today, Ghost Games™, a studio of Electronic Arts Inc. (NASDAQ: EA) have announced Need for Speed™ Heat is available worldwide on the PlayStation®4, Xbox One and Origin™ for PC. Need for Speed Heat sends players to Palm City, a brand-new open world where street racers choose their way to play; earn Bank in sanctioned events by day, or risk it all to build Rep in underground races by night. Big risks could mean big rewards, it’s up to the player to make the call.
“At its core Need for Speed is about custom rides, adrenaline-filled races with cops and without them and showcasing the latest in car customization. With Need for Speed Heat we’ve dialed those core tenants up and dropped them into a vibrant new world,” said Riley Cooper, Creative Director at Ghost Games. “Heat offers two firsts for the series including a unique day and night cycle that offers players two ways to play, and customizable avatars so they can express themselves beyond just their wheels.”
In Need for Speed Heat, players can drive the hybrid-electric performance, Polestar 1, for the first time ever, as well as some of the most iconic car brands in the world. See the full list here. The game also offers the deepest customization the series has ever seen, including a range of options for both performance and style, which gives players the tools they need to create their perfect high-octane, anything-goes, dream car. Additionally, as another first for the franchise, Need for Speed Heat features character customization, giving players 12 preset avatars to choose from to further adapt their own style. Clothing and accessories from PUMA, Life’s a Beach, End Clothing and other well-known brands, ensure that players will be going full throttle with the latest fashion when they hit the streets of Palm City.
Need for Speed Heat also introduces players to a bright, new urban environment that becomes a dangerous neon playground once the sun sets. Taking inspiration from Miami – a vibrant city with a multicultural blend of music, cool street art and stunning night lights – Palm City is a street-racer’s paradise. Day and night are at the core of progression in Need for Speed Heat. During the day, players race in a series of sanctioned events to build Bank. At night, they must engage in illicit racing to establish themselves and reap extra Rep. When the sun goes down things heat up, but the rewards are there for the fearless.
EA Access* and Origin Access* Basic subscribers can enjoy up to 10 hours of play time, along with 10% off the purchase of the full game. Origin Access Premier subscribers get all the benefits of Basic on top of full access to the game on PC for as long as they are subscribed.
Need for Speed Heat is rated T for Teen and is available worldwide for the PlayStation®4, Xbox One, and PC for $59.99 USD. To join the conversation, players can like the Need for Speed page on Facebook, or follow the Need for Speed channels on Twitter®, Instagram and YouTube. For more information, visit the website at https://www.ea.com/games/need-for-speed/.
Press assets are available at http://press.ea.com
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.
In fiscal year 2019, EA posted GAAP net revenue of $4.95 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS™ FIFA, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™ and Plants vs. Zombies™. More information about EA is available at www.ea.com/news.
Need for Speed, Origin, EA SPORTS, Battlefield, Apex Legends, The Sims, Titanfall and Plants vs. Zombies are trademarks of Electronic Arts Inc. FIFA, John Madden and NFL are the property of their respective owners and used with permission. PlayStation is a registered trademark of Sony Interactive Entertainment.
Sr. PR Manager