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Content Insider #376 - Second Look By Miles Weston CES (Consumer Electronics Show) is like fine dining. It is best to be tasted, eaten, consumed slowly but unfortunately that's impossible because it is like a limited time giant buffet. If you don't fill your plate with the best that is before you it's gone for another year and you missed out on something good...really good. Okay virtual reality, drones, robots and 3D printing isn't on everyone's diet but in small portions they're all pretty good and getting better. Of course if you're into these products you'd swear they are ready right now. Maybe. ...Read More »
Set Up Public WiFi at Your Small Business By Jaimy Ford for America's Backbone Weekly Offering free Internet access is a cost-effective way bring in customers. ...Read More »
Content Insider #375 - Gawking By Miles Weston Even if you have narrowed interests CES (Consumer Electronics Show) is too much to take in in one sitting. So let's take it in manageable segments like part 1 - wearables, cars, TVs. Arguable hot and sexy but are they gotta haves for this year or will you wait a bit. We have our opinions and analysis but you decide. Don't worry we'll get to the next important part of CES...soon. ...Read More »
Holiday Simplification Needed By Eileen Wacker The holiday season is the most wonderful time of the year. We make time for family and friends. We feel thankful for what we have. We give and receive gifts in many forms. We eat our favorite foods and make them for special people in our lives. I'm a busy mom of four children. In addition I'm married, work and have a rascally, needy dog, named Buster Brown who barks incessantly if he is ignored. So as much as I love the holidays, I get very worn out by them. If I'm going to go to Christmas concerts wearing a huge smile and remain cheerful in crowded stores with long lines and little angry elf shoppers, I need a little simplification. And let's be honest, the minivans morph into weapons in the packed parking lots. Certain elements of the holidays need to be overhauled. ...Read More »
Content Insider #368 - Fashionable By Miles Weston I can't wait for CES to see what's in fashion for the coming year. You know 4K UHD TVs, wearables, cars, phone cases, movie production/storage, cameras/phones, you know all the things that sparked oohhss, aahhss last year will have a gazillion copies in the acres and acres of show space. Leading edge folks had good sales this year and have moved on to even greater stuff. But that doesn't dampen the enthusiasm of hundreds of creative copiers who will "innovate" their better ideas. It's a game the industry plays with blood, sweat, money. ...Read More »
Best Buy Doorbuster Deals Start at 5 p.m. on Thanksgiving and at 8 a.m. on Black Friday By Clip Syndicate MINNEAPOLIS--(BUSINESS WIRE)--From wearables to laptops to tablets to TVs and video games, Best Buy's Black Friday deals are the ones you and your family and friends will want this Holiday season. Check out all the gadgets. ...Read More »
Apple To Add Gold To IPad Lineup, Report Says By Clip Syndicate Apple's love affair with gold is about to extend to the iPad, as the company is planning to introduce the color as a new option in an effort to boost lagging tablet sales. For an idea of what a gold iPad might look like, Stuart Hughes , a luxury gadget designer, made a solid gold and diamond-encrusted iPad back in 2010. Apple has struggled to sustain iPad sales, which have fallen in recent quarters , and declined in year-over-year comparisons.

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Content Insider #358 - She Said, She Said By Miles Weston I love the way social media marketing people count their likes and their Tweet volume to show that they are building brand image/awareness/loyalty but sales don't always show up on the other end. But when people talk about the company/brand/product things happen...sales are made. We like to call it buzz but it's realy WOM (word of mouth) that produces the results. Even then not all WOM carries the same degree of weight. Females are more influential than males. That's probably because women share information and experiences more than guys. When women like something/someone they tell others. When they don't like something/someone they tell others. And they tell you why...in detail! So? Never sell female WOM short...just ask the females in your life. ...Read More »
Apple Faithful Line Up For Latest, Larger IPhones By Clip Syndicate Apple's latest phone lured throngs of gadget lovers, entrepreneurs and early adapters to its stores in New York, San Francisco and other cities around the world in the latest sign of strong initial demand for the new, larger generation of iPhones. Even the night before the phones' Friday debut, nearly 70 people were waiting in line in front of the Apple store in downtown San Francisco. ...Read More »
Unconventional Launch Strategies That Will Get Your New Business Noticed By By Jaimy Ford for America's Backbone Weekly Make your grand opening extra special with buzz-worthy promotional ideas. ...Read More »

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